About me
I am a passionate and creative Public Relations professional with more than six years experience in PR, having worked on major technology brands including Capgemini, Computer Associates (CA), Epson, Fujitsu, Microsoft, Vonage, Xerox and Yahoo.
I have spent periods working as a freelance journalist and copywriter. An active blogger and photoblogger, I have been involved in planning and executing social media strategies.
I am experienced in helping organisations (from small-to-medium sized companies to large enterprises) to effectively communicate Corporate, B2B and B2C messages.
Recommendation highlights
“Luica is an excellent communications professional with a deep knowledge of her clients and journalists and a passion for her job…”
Martin Veitch,
Editor of CIO Magazine
“…I’ve come to rely on [Luica’s] thorough approach and her insightful comments. She is utterly reliable in execution and creative in planning…”
Darren Strange,
UK senior product manager for the 2007 Microsoft Office system
“…[Luica] knows PR inside out and is not only reliable and creative but very much a strategic thinker…”
Torsten Muth,
Managing Director, experteer.co.uk
Contact
E-mail: info [at] makatwork.com
Online presence: Twitter, Flickr, LinkedIn